Privacy Policy

1. Definitions

"Apartment" refers to the apartment a customer reserves through the service. "We" refers to our company, HK Student Accommodation Management Co Limited. "Customer" refers to any person who uses our services and makes a reservation. "Personal information" refers to information that can identify a specific individual, including name, ID or travel document number, mobile phone number and the like. "Service" refers to the accommodation services provided to customers. "You" refers to the customer or the subject of the personal information.

2. What information we collect

2.1 Website enquiries and viewing bookings. When you use our WhatsApp enquiry form or the "Book a visit" form, we collect the name, phone number and email address you enter, and, for a booking, your preferred viewing date and time and your room preference, together with any message you send us.

2.2 Information you provide for a reservation. To complete a reservation, you need to provide your name, ID or travel document number (under the Hong Kong Hotel and Guesthouse Accommodation Ordinance, accommodation requires registration of identity documents), admission notice, mobile phone number, email and so on.

2.3 Referral source. To understand which platform or campaign referred you, we record the source of your visit (for example the tracking parameters on the link you clicked and the website you arrived from) and keep a first-visit source marker in your browser’s local storage. On its own this does not identify you.

2.4 Information collected automatically. When you use our website, we automatically collect basic technical and usage data (such as pages visited, approximate location by country and region, device and browser type, and, while the site is access-protected, your login status) to keep the site working and improve it.

3. How we use your information

3.1 To respond and arrange viewings. We use the name, phone, email and preferences you submit to reply to your enquiry, arrange your viewing, and follow up with you about a booking.

3.2 To complete reservations. We provide your name and mobile number to the property for check-in preparation.

3.3 Identity registration. Under the Hong Kong Hotel and Guesthouse Accommodation Ordinance, we register the identity-document details of guests checking in.

3.4 Notifications. We inform you of your enquiry, viewing or reservation status by phone or email.

3.5 Improving the service and marketing. We analyse website usage and referral sources, in aggregate, to understand which channels bring enquiries and to optimise the site and our marketing.

4. How long we store information

4.1 Order information (name, mobile number): kept for 2 years after the reservation is completed.

4.2 Identity-document information: deleted within 30 days after check-in is completed.

4.3 Accounting records (invoices and the like): kept for 7 years (as required by the Hong Kong Inland Revenue Ordinance).

5. How we share your information

5.1 Necessary sharing. 5.1.1 The property: we provide your name, mobile number and identity-document number to arrange check-in. 5.1.2 Legal requirements: under Hong Kong law, identity-document details may need to be provided to the relevant law-enforcement authorities.

5.2 Customer relationship management. The enquiry and booking details you submit through the website are stored in our third-party CRM (Pipedrive) so our team can follow up with you.

5.3 Website hosting and analytics. Our website is hosted on Vercel, which also provides privacy-friendly, aggregate usage analytics. These providers process data on our behalf and are not permitted to use it for their own purposes.

5.4 Messaging platforms. If you choose to contact us through WhatsApp or WeChat, your message is handled on those platforms and is subject to their own privacy policies.

5.5 Overseas transfer. Some of these service providers store or process information on servers located outside Hong Kong. We take reasonable steps to ensure your information continues to be protected in line with this policy.

5.6 No selling. We will not sell your personal information to any third party.

6. How we protect your information

6.1 Encryption in transit. All data transmission uses HTTPS encryption.

6.2 Encryption at rest. Identity-document information is stored encrypted in the database.

6.3 Access control. Staff are authorised to access only necessary information and cannot view your personal information without authorisation.

7. Cookies and tracking

7.1 While the site is access-protected before launch, we use a cookie to remember that you have entered the access password, so you do not have to enter it each time.

7.2 We use privacy-friendly website analytics that do not rely on advertising cookies and do not track you across other websites.

7.3 To attribute your visit to the platform that referred you, we keep a first-visit source marker in your browser’s local storage (not a cookie). You can clear it at any time through your browser settings.

7.4 You can disable cookies and local storage in your browser settings, but this may cause some functions to work incorrectly.

8. Your rights

8.1 Right of access. You have the right to confirm whether we hold your personal information and to request access to it.

8.2 Right to rectification. You have the right to correct inaccurate personal information.

8.3 Right to erasure. You have the right to request deletion of your order or account.

8.4 To exercise the above rights, please contact us using the contact details in section 9. We will respond within the period required by law (usually 40 days).

9. Contact us

9.1 Company name: HK Student Accommodation Management Co Limited

9.2 Address: 64 Wong Chuk Hang Road, Southern District, Hong Kong Island

9.3 Email: info@stride.hk (general enquiries), sales@stride.hk (rental enquiries)

9.4 Phone: +852 5615 5616